Thursday, September 16, 2010

Kodak



Title: Kodak Logo History

Artist: NA

Medium: NA

Year: NA



Give a brief description of the movement, photographer, or term you researched. How are they significant to the history of photography (50-75 words)?





Kodak, the now world wide corporation, was started in the state of New York by a man named George Eastman. It was originally called the Eastman Dry Plate Company, but with the help a fellow photographer, David Houston, the name was changed. They wanted a name that was short, could be mispronounced, and would not be associated with anything but it’s self: Kodak. They have innovated such ideas as KodaCrome film, which is a color reversal film, but unfortunately, is no longer produced today.









Write a short personal reaction to the movement, photographer or term you researched. What is interesting or not interesting about the work (50 – 75 words).





I found it interesting that this well known company was started here in the United States over a hundred years ago, and is still going strong. Even though the company has posted recent losses in revenue, they are still a major competitor in digital photography and digital printing. Over the tenure of their company, they have merged and bought out several smaller companies along the way including Scitex Digital Printing, ENCAD Inc, among others. Overall, to me, it is impressive to see a company created a just a one American man over a hundred years ago, to become a large corporation known world wide today







Name (please only include if it is ok to publish on blog): Brandon Johnson

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